Cookie Policy — Missena

01What this policy covers

This Cookie Policy explains how MISSENA ("Missena", "we", "us") uses cookies and similar technologies in two distinct contexts:

On our website (missena.com), when you visit or interact with our corporate pages;
Through our advertising Services, when an advertisement is requested, selected or delivered through our technology on the websites and apps of our publisher partners ("Publisher Properties").

It should be read together with our Privacy Policy, which describes more fully how we process personal data and the rights available to you.

02What cookies and similar technologies are

A cookie is a small text file placed on your device by a website or app. We and our partners also use technologies that serve similar purposes, including:

Mobile advertising identifiers (e.g. IDFA on iOS, AAID on Android);
Pixels, tags and SDKs embedded in pages or apps to record events such as impressions and clicks;
Local storage used to keep technical information on your device;
Cookie syncing / match tables, a server-to-server mechanism that lets us and our partners reconcile the identifiers each of us uses for the same browser or device.

Some of these identifiers are personal data under the GDPR, and are handled as described in our Privacy Policy.

03Categories we use

Category	What it does	Consent required
Strictly necessary	Enable core functions such as page navigation and secure areas; without them the service cannot work.	No
Functional / preferences	Remember choices such as language or region to provide enhanced features.	Yes
Analytics / performance	Help us understand how the site or service is used so we can improve it.	Yes
Advertising / targeting	Recognise your browser or device, select and deliver ads, cap frequency, and measure campaign performance.	Yes

04Cookies and identifiers used through our advertising Services

This is the core of Missena's activity. On Publisher Properties, we and our partners may read or write cookie identifiers, mobile advertising identifiers and third-party identity signals — in particular ID5, LiveRamp (RampID) and UID2 — together with bid-request (OpenRTB) signals, to select, deliver and measure advertising.

Within the EEA and the UK, we rely entirely on the consent collected by the publisher through its Consent Management Platform (CMP) under the IAB Europe Transparency & Consent Framework (our vendor ID is 687). We do not read or write information on your device for these purposes without a valid consent signal.

05Cookies on missena.com

On our corporate website we use strictly necessary cookies to operate the site and, subject to your consent, functional and analytics cookies to measure and improve it. We do not run interest-based advertising on missena.com itself.

06How long they last

Identifiers used through our advertising Services are retained for a maximum of 360 days, consistent with our Privacy Policy. Strictly necessary cookies generally expire at the end of your session or shortly after.

07How to manage or refuse cookies

On Publisher Properties: change your choices at any time through the publisher's CMP / consent banner.
In your browser: most browsers let you block or delete cookies through their settings. Disabling cookies may affect how some pages work.
On mobile: reset or limit your advertising identifier in your device's privacy settings.
Industry tools: you can opt out of interest-based advertising from participating companies via youronlinechoices.eu (EDAA).

For more on cookies and your rights, see the French data-protection authority's guidance at cnil.fr.

08Changes to this policy

We may update this policy to reflect changes in the technologies we use or in applicable law. The effective date above indicates the latest version.

09Contact

For any question about this policy, you can contact our outsourced Data Protection Officer, Dipeeo, at contact@dipeeo.com (Dipeeo SAS, 95 avenue du Président Wilson, 93100 Montreuil, France), or write to us at MISSENA — 14 avenue du Général de Gaulle, 94160 Saint-Mandé, France.