Built for publishers · Trusted by SSPs

Mobile monetization
built for publishers,
trusted by SSPs.

Missena helps publishers grow mobile ad revenue through high-performing, adaptive formats connected to leading SSPs — across 10,000+ trusted publishers worldwide.

Request a Demo

10,000+ trusted publishers  ·  Mobile-first monetization  ·  4 continents · Europe · LATAM · North America · Asia

Why Missena

Same SSPs.
Different demand.

Being connected to the same SSPs doesn't mean accessing the same demand. Because Missena inventory is mobile-first and native — built on differentiated, high-performing formats — it surfaces a very different mix of demand through those same SSP connections.

That's where new revenue comes from: mobile-first, native formats attract demand that standard placements simply don't, even across the exact same SSPs. Different formats, different demand, more revenue.

10,000+
Trusted publishers
4
Continents
Mobile
First monetization
SSP
Access to global demand

How it works

Select, connect,
adapt, monetize.

01 / SELECT & CONNECT
Access the format collection
Access a collection of high-performing, mobile-first formats that can be selected, connected, and adapted to your website — alongside everything you already run.
02 / ADAPT
Tailor formats to your site
Formats are adaptive by design. Select and adapt placements to your layout and audience so they perform in the contexts that matter most on mobile.
03 / MONETIZE & OPTIMIZE
Grow revenue with a dedicated team
Monetize through leading SSPs and track everything in your client back office. A dedicated account manager helps you improve performance and optimize results over time.
See how it works

Mobile-first formats

High-performing
formats, by design

Missena formats are designed to unlock additional mobile revenue without relying on standard placements alone. Adaptive, mobile-first, and built for performance — they're the mechanism behind the revenue, not the reason it works.

Request a demo to see the formats in action.

Request a demo
Dynamic Footer Native
Static Footer Native
Header Native
Vertical Postitial Video

A selection of high-performing formats — adapted to each publisher.

For publishers and SSPs

Built for publishers.
Trusted by SSPs.

For Publishers

Grow mobile ad revenue.
  • Increase mobile ad revenue
  • Access high-performing, adaptive formats
  • Select and adapt formats to your website
  • Monetize globally through leading SSPs
  • Work with a dedicated account manager
For publishers

For SSPs

Access differentiated mobile supply.
  • Access differentiated mobile inventory
  • Work with 10,000+ trusted publishers
  • Benefit from specific, high-performing formats
  • New supply, different KPIs, new revenue opportunities
  • A value-added supply partner, not a classic reseller
For SSPs

Global reach

Monetizing mobile inventory globally

Across 10,000+ trusted publishers worldwide. Missena monetizes mobile inventory globally across EMEA, the Americas, and Australia — connecting high-performing mobile inventory to leading SSPs.

Operating hub Operating region Market / region Active route
Present acrossEMEA · The Americas · Australia

Trusted ecosystem

Trusted by leading SSPs, media groups, publishers, and sales houses

Missena connects high-performing mobile inventory from publishers to major SSPs — recognized across the market because it works with major groups, SSPs, and sales houses worldwide.

Connected to leading SSPs

Working with media groups, publishers & sales houses

Ready to grow your mobile revenue?

Request a Demo

For Publishers

Grow your
mobile ad
revenue.

Missena helps mobile sites earn significantly more by giving you access to high-performing, adaptive, mobile-first formats connected to leading SSPs. Select, connect, and adapt them to your site — alongside everything you already run.

Request a Demo

Mobile-first  ·  Adaptive formats  ·  Connected to leading SSPs worldwide

What you get

What you get with Missena

Incremental mobile revenue
Missena formats don't replace your existing ads — they add high-performing, mobile-first placements that unlock additional revenue without relying on standard placements alone.
Adaptive formats you control
Access a collection of high-performing formats that can be selected, connected, and adapted to your website — tailored to your layout and audience for better mobile performance.
Full transparency
Track revenue performance in your client back office, with real-time reporting. You see exactly what's earning, where, and how much.
A dedicated account manager
Every publisher works with a dedicated account manager who helps improve performance, optimize placements, and grow revenue over time — and monetizes your inventory globally through leading SSPs.

Mobile-first formats

High-performing formats, adapted to you

Access a collection of high-performing, mobile-first formats that can be selected, connected, and adapted to your website. Designed to unlock additional mobile revenue without relying on standard placements alone — request a demo to see them in action.

Dynamic Footer Native
Static Footer Native
Header Native
Vertical Postitial Video

A selection of high-performing formats. Each is adaptive and tailored to your site — your account manager helps you select the right mix.

Request a demo to see the formats

Revenue performance

Significantly
more revenue
from mobile-first formats that outperform standard placements

If you keep the same formats and setup, you usually get the same revenue. Missena helps mobile sites earn significantly more by adding high-performing, adaptive formats — connected to leading SSPs — that capture revenue standard placements leave on the table.

How it works

Select, connect, adapt

Missena works alongside everything you already run. Select the formats that fit your site, connect them, and adapt them to your layout and audience. Your dedicated account manager helps you optimize performance, and you monetize through leading SSPs.

Select formats
Connect to your site
Adapt to your needs
Monetize via SSPs
Dedicated account manager
See how it works
Adaptive by design
Formats are selected, connected, and adapted to your website — not forced onto it. You stay in control of how they appear and perform.
Track in your back office
Monitor revenue performance in real time in your client back office, with your account manager helping you optimize.

Want to see what Missena adds to your revenue?

We'll show you a live demo and run a quick analysis of your current setup. No commitment required.

Request a Demo

For SSPs

Differentiated
mobile supply,
at scale.

Missena is a value-added supply partner — not a classic reseller. We bring SSPs differentiated mobile inventory from 10,000+ trusted publishers, with specific high-performing formats, new supply, and different KPIs across 4 continents.

Get in touch

Why Missena supply

What makes Missena supply different

Differentiated mobile inventory
Missena brings supply you can't access elsewhere — high-performing, mobile-first formats that open up new inventory beyond standard placements. Differentiated supply, by design.
10,000+ trusted publishers
Access mobile inventory from 10,000+ trusted publishers across Europe, LATAM, North America, and Asia — including leading media groups, publishers, and sales houses.
New supply, different KPIs
Specific high-performing formats deliver different KPIs and new revenue opportunities — better-performing placements that move the metrics that matter to your buyers.
A value-added supply partner
Missena is a value-added supply partner, not a classic reseller. We work alongside SSPs to connect high-performing mobile inventory to global demand.

Global supply

Where the inventory is

Missena monetizes mobile inventory globally across 4 continents — including Europe, the Americas, Africa, and Asia — spanning 10,000+ trusted publishers.

Europe
Including Germany & Turkey
Deep mobile publisher base
LATAM
The Americas
Fast-growing mobile supply
North America
The Americas
Premium mobile inventory
Asia & Africa
Global reach
Expanding mobile-first supply

High-performing formats

Specific formats, better placements

Missena supply comes from a collection of high-performing, mobile-first formats — adaptive placements built to perform rather than standard inventory alone. The formats are the mechanism; the differentiated supply and improved revenue performance are the result.

Request a demo to see the formats and the supply in action.

Request a demo

Add Missena to your supply

Let's connect differentiated mobile supply from 10,000+ trusted publishers to your demand. We'll walk you through the formats, the KPIs, and the markets.

Contact us

How it works

Select, connect,
adapt, monetize.

Missena works alongside everything you already run. Choose high-performing, mobile-first formats, adapt them to your site, and monetize through leading SSPs — with a dedicated account manager helping you optimize results along the way.

The process

Five steps to more mobile revenue

1 · Select formats
Choose from a collection of high-performing, mobile-first formats. Your account manager helps you pick the mix best suited to your site and audience.
2 · Connect to your site
Connect Missena alongside everything you already run. No need to replace your existing setup — the formats are added to it.
3 · Adapt to your needs
Formats are adaptive by design. Select and adapt placements to your layout, content, and audience so they perform in the contexts that matter most.
4 · Monetize through SSPs
Your high-performing mobile inventory is connected to leading SSPs, monetizing globally across 4 continents.
5 · Track & optimize
Track revenue performance in your client back office while a dedicated account manager helps you optimize placements and grow results over time.

Your account manager

A dedicated partner in performance

Every publisher works with a dedicated account manager — not a ticket queue. They help you select the right formats, adapt them to your site, and continuously improve revenue performance.

Format selection tailored to your site
Ongoing placement & performance optimization
Global monetization through leading SSPs

Client back office

Your revenue, in real time

Track revenue performance
Monitor revenue by format and by device in real time — see exactly what's earning, where, and how much.
Adapt as you grow
Select, connect, and adapt formats over time as your audience and inventory evolve.
Always-on access
Your data is yours, always available.

Client back office

Track everything in your back office

Every Missena publisher gets access to a dedicated client back office. Real-time revenue performance by format and by device, with your account manager helping you optimize. Your data is yours, always available.

Real-time
Reporting
CPM
by format & device
Revenue
uplift tracking
100%
Your data

Ready to grow your mobile revenue?

Request a demo and we'll walk you through the formats, the markets, and how a dedicated account manager helps you optimize revenue performance.

Request a Demo

About Missena

Built for publishers.
Trusted by SSPs.
Global by design.

Missena was founded in 2017 by Antoine Devos and Alexandre de Chavagnac — two serial entrepreneurs who previously built and sold TEDEMIS, an email retargeting company acquired by Criteo in 2014.

After a decade in advertising technology, they saw a clear opportunity: publishers running the same formats and the same setup kept getting the same revenue. The way to unlock more was better-performing, mobile-first formats connected to the right demand. Missena was built to do exactly that.

Today Missena is a value-added supply partner working with 10,000+ trusted publishers across Europe, LATAM, North America, and Asia — operating across 4 continents and monetizing mobile inventory globally through leading SSPs.

2017
Missena founded by Antoine Devos and Alexandre de Chavagnac
2018
Official launch of the Missena platform
2020
Dynamic Footer launched and rolled out across the publisher network
2022
Connections to leading SSPs expanded for global demand
2023
Mobile-first interstitial formats added to the collection
2024
Expansion across LATAM, North America, and Asia
2025
10,000+ trusted publishers; partnerships with major SSPs, media groups, and sales houses strengthened

Leadership

The founders

Antoine Devos
Antoine Devos
Co-Founder
Antoine co-founded Missena and has been building ad tech companies with Alexandre for over 15 years. Before Missena, he co-founded TEDEMIS, which first grew in France and then the US, Brazil, and Japan after its acquisition by Criteo in 2014. He is an active member of the 50 Partners incubator and an investor and board member in several startups.
Alexandre de Chavagnac
Alexandre de Chavagnac
Co-Founder
Alexandre co-founded Missena with Antoine in 2017, and previously co-founded TEDEMIS, which first grew in France and then the UK, Spain, and Italy after its acquisition by Criteo in 2014. He is an active member of 50 Partners and the Galeries Lafayette Plug and Play incubator, and is an active investor and board member across multiple startups.

Our Team

The people behind Missena

The team behind Missena — building high-performing, mobile-first monetization for publishers worldwide.

Antoine Devos
Antoine Devos
Co-founded Missena. Previously co-founded TEDEMIS, which first grew in France and then the US, Brazil, and Japan after its acquisition by Criteo in 2014.
Alexandre de Chavagnac
Alexandre de Chavagnac
Co-founded Missena. Previously co-founded TEDEMIS, which first grew in France and then the UK, Spain, and Italy after its acquisition by Criteo in 2014.
Jean-Sébastien Ney
Jean-Sébastien Ney
Works on the technology behind Missena's high-performing, mobile-first formats and SSP connections.
Grégory Guillou
Grégory Guillou
Works on the platform powering Missena's mobile-first ad delivery and revenue performance.

Global presence

Where we operate

Operating across 4 continents and monetizing mobile inventory globally.

Europe
Including Germany & Turkey
The Americas
LATAM & North America
Asia
Mobile-first markets
Africa
Expanding supply

Trusted ecosystem

Trusted by leading SSPs, media groups, publishers & sales houses

We connect high-performing mobile inventory from publishers to major SSPs worldwide.

Want to work with us?

Get in touch Request a Demo

Contact

Let's talk.

Whether you're a publisher looking to grow mobile revenue or an SSP looking for differentiated supply, we'll get back to you quickly.

Thank you. We'll be in touch shortly.

Global presence

Headquarters — Paris
5 rue de Chazelles, 75017 Paris, France
Europe, LATAM, North America & Asia
Operating across 4 continents · monetizing mobile inventory globally

General enquiries

contact@missena.com